Activity Factor indicates how active a member is on Shaadi.com. In other words, it tells you how likely a member is to respond to your interest expressed. It is calculated based on the member's past response and login pattern.
Personality, Family Details, Career, Partner Expectations etc.
I am simple and would prefer simple partner. His height should be less than 5. 8 preferably. He should not be dark and heavy and should be with good family background.