Activity Factor indicates how active a member is on Shaadi.com. In other words, it tells you how likely a member is to respond to your interest expressed. It is calculated based on the member's past response and login pattern.
Personality, Family Details, Career, Partner Expectations etc.
I am looking for a match for my daughter. She is a broadminded Indian girl brought up with traditional values. An ambitious boy from a closely held family would be ideal.