Standard Chartered Mumbai Marathon - Third Consecutive Year
People Against AIDS RunThe People Marathon:
On Sunday January 15, 2006 the People Group participated in the Standard Chartered Mumbai Marathon for the third consecutive year
in a very unique way. The uniqueness was that for most participants,
it was a day's run. But at People Group, it's just another day in a
marathon 31 days of AIDS relief work, a collective effort of 300 employees.
As the first step, People Group tied up with 3 leading organisations, doing extensive work in areas related to AIDS research, control, awareness and relief.
ARCON - AIDS Research & Control Centre is an autonomous body of the Govt of
Maharashtra in collaboration with University of Texas, Houston.
MDACS - Mumbai Districts AIDS Control Society was set up in July 1998 for
implementing the National AIDS Control Program in Mumbai.
CCDT - Committed Communities Development Trust is registered under the
Bombay Public Trust Act of 1950, and works with vulnerable communities.
Mr. Anupam Mittal, Chairman & Managing Director, People Group, says, "AIDS has been a pandemic upon humanity that has already claimed lives of more than 23 million men, women and children worldwide. It deprives people of their dignity, families, society and livelihood. It is a devastating disease that affects human beings irrespective of their age, gender, race, religion and nationality. While there is presently no cure for the AIDS virus, People Group has taken the opportunity of the Mumbai Marathon to help prevent it through education, awareness and precautionary methods."
Fund-raising ... and fun
To kick-off the fund raising initiative, the People Group employees coined the term PAAR Fund (People Against AIDS Run Fund). The fund had several sources towards its corpus: