Position:
 SEO Expert (Full time; Location: Mumbai)
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| Requirements of the position: |
- Bachelors degree
- Fluency with several of the following software - Word, Excel, PowerPoint, MS Project and Outlook
- Familiarity with the following technologies - HTML, XML, Scripting languages, Databases, Online advertising and mainly serach engines
- Solid understanding of sales processes and negotiation strategies
- Familiarity with web technology as well as trends and the evolution of the Internet
- A motivated self-starter with strong leadership skills
- Very strong writing & communication skills
- Ability to conduct financial analysis especially pertaining to cost/benefit and budgetary issues
- Extremely detail oriented and ability to research and organize
- Problem-solving, innovation skills and creativity are a must
- Managerial and mentoring skills are required
- Should be familiar with effective objection handling
- At least 2 years working on SEO implementations
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| Additional Desirable Qualities: |
- Marketing degree preferred
- Working with consumer portals
- Sales and/or account management experience
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Basic Function: SEO expert will be responsible for all search engine optimization and paid placement services for shaadi.com. This individual will have complete responsibility for ensuring that shaadi.com appears in the top listings on search engines world-wide.
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| Essential Functions/Responsibilities (include but not limited to): |
- Being the champion of SEO services within Shaadi.com
- Continually analyzing shaadi.com listings periodically
- Developing and maintaining templates and standards for web page addition and development on shaadi.com
- Working and Brainstorming with senior management to determine future direction and growth of Shaadi.com via SEO
- Maintaining subject matter on SEO developments and techniques
- Maintaining all documentation that pertains to the above responsibilities.
- Working with content development and product development to make sure that SEO norms are being followed while publishing new pages and/or services
- Being the Point of Contact for any SEO issues.
- Training, managing and mentoring subordinates.
- Reporting activities on a weekly basis.
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| SME (Subject Matter Expert) activities: |
- SEO
- Paid placements
- Web marketing
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| Persons with whom employee interacts besides the Customer Relations team: |
- Senior Management, Shaadi.com
- Product Development, Shaadi.com
- Content Development, Shaadi.com
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